What Makes A Podcast Successful?

In this introductory episode to Podcasting for Consultants, you’ll learn about three things: what makes podcasts successful, the purpose of this podcast, and future expectations for listeners.

You'll hear about Jonathan's background, business, how he ended up working with some of the most well known names, and how this podcast will help consultants launch their own shows to help grow their businesses.

Listen to this episode and learn about:

  • Jonathan’s Introduction & Background
  • What a successful podcast really is
  • Focusing on business results rather than download numbers
  • Working with a high end production agency for your podcast

About the host 

Jonathan Baillie Strong

Jonathan is the founder of Spotlight Podcasting, a New York based agency that helps consultants & B2B service providers launch and produce shows that drive sales and leads for their businesses.

New to the show? Podcasting for consultants shares all the best practices and advice on everything from why you should start one, what equipment you need, how often you should publish episodes, who will help you launch my podcast (we're here!) - all the way through to booking your ideal clients as guests so that you can grow your business. Have a listen to our trailer and subscribe to the show on your favorite podcast player.